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The objective of the operation will then be: <br> Define and determine something your customers have and do not want to lose; Then to show them why and how they can risk losing this something; And finally, sell them your solution to avoid this loss. <br> By simply following this, you are then sure to persuade and convince your future client.<br><br><br><br> I propose a little exercise. The goal is simply to better understand your audience, ie your customers. Sit quietly at a table and take a moment to reflect on the following points. <br><br> 1st step <br><br> For each of the following questions, list 3 to 5 points: <br><br> 1- What are your customers afraid of or [https://www.homeclick.com/search.aspx?search=anxious anxious] about?<br><br><br> 2- Are they envious and/or jealous? What? From whom? <br><br> 3- Can they be angry? Against what? Against who? <br><br> 4- Are they frustrated with something? 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It is also possible to combine two. <br><br> Sell money <br><br> It&#39;s pretty clear, to tell the truth. Here is the return on investment on which to support.<br>Demonstrate and explain the financial profitability that your product or service will bring to the customer. How much will your customer buying it be able to recover in X days? <br><br> When a duration is specified, it makes more concrete your product or service. It is therefore very advisable for a little palpable service such as [https://www.thefashionablehousewife.com/?s=training training] for example.<br><br><br><br> Sell time <br><br> In this case, the place is left to the time gained thanks to your offer. 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You will be more likely to convince the 2nd person than the 1st person. <br><br> Split rate <br><br> This means is ideal when your offer consists of several elements.<br>It is thus possible to present your price, not globally, but to indicate how much each element is worth. For example, if you sell something at $ 150 consisting of 10 items, present the price as $ 15 each. It is the same principle as to indicate a tariff in the form of monthly payments.<br><br><br><br> It has been proven that the brain retains in these cases the price of each item at $ 15 here or there monthly payment at $ 37 rather than the price as a whole. The price break is often reduced by a [https://stockhouse.com/search?searchtext=simple%20reformulation simple reformulation] of the tariff. <br><br> Compete with alternatives <br><br> This is not always possible but if you can, it is very interesting to put your product or service next to its alternatives that give similar results but are more expensive.<br><br>Not always possible but the impact is huge when it is. <br><br> Online training is a clear example. 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